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Category: network

Erasing the Trace: The Right to be Forgiven

The European Union says you have the right to be forgotten. The technologists say that by asking to be forgotten you bring more attention on yourself. They call this the Streisand effect. A movie star demanding privacy causes more attention by virtue of the demand. Alec Baldwin is a good example of this negative feedback loop. The more violently he fights for his privacy, the more interest the tabloid press has in the force involved in his effort. What could be better than a photograph of a celebrity trying to stop a paparazzi from taking his photograph?

Journalists, if that's still a thing that exists, believe they have the right to report on any digital trace of what could be perceived as bad behavior. They don't think you should have the right to decide what should be erased from your own record. This right could lead to criminals covering up a history of bad acts. It would also require journalists to leave their keyboards to do research.

Search engine companies and technologist believe that it's too expensive to filter out stuff you don't want as the top hit for your name. They believe the data is what the data is, and that you should just live with it. These are the same people that probably have been shaping and gaming their own search engine results pages for years. Too bad for you if you have something in your past that brands you forever. The new morality dictates that you ought to behave as though your worst moment will represent you to the world for the rest of your life. Google will tell anyone who asks about your most extreme behavior, and it'll be the first entry on the first page of their search engine results. What is it they say about “first impressions?”

But what about “evil” you say, isn't it mostly evil that asks to be forgotten? Isn't forgetting evil and its deeds an evil in and of itself? “Forgetting” allows evil to cloak itself and inflict itself on us in a neutral guise. No doubt this is why we use our Google Glass to check the backgrounds of all the passersby as we walk the streets of the city. The flaneur knows what you did last summer.

The machine would like you to know that it's nothing personal, just like when it reads your email. It's simply trying to make connections and offer the space for advertisers to offer coherent purchasing suggestions to you. When your name is entered into a search engine, it returns a slanderous screed by a troll assassinating your character. It's nothing personal, that's just the entry in the index that scored the highest based on an algorithm. The machine doesn't really understand the result in a human way, it's just the output of a process.

The thing about one piece data is that it's just like any other piece of data. No data needs to be forgotten or forgiven; it's just grist for the algorithm. The fact that humans make this or that of any particular piece of data is simply a factor that feeds into the algorithm's scoring process. The algorithm makes no moral judgements and no assessment of the truth value of its output.

Erasing a trace from a search engine's index would require from the machine a sense of morality and propriety. For all the talk about artificial intelligence, machines seem to be getting smart in a very limited way.

 

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Apps and Sturgeon’s Law

jumbo-slot-machine

Despite the fact that the Network has a kind of permanent memory, it’s not very good at remembering certain things. Or maybe it’s just that we aren’t. We see what we want to see.

During the last internet bubble we learned about startups, venture capital and burn rate. There’s a small window for new technology companies to find an exit before they burn up. The more companies in a space, the more difficult the exit.

The last bubble was burst when a list of tech companies was published that compared their cash on hand to their burn rate. Suddenly it was simple to see how much time each company had to make a profit or an exit. It wasn’t a pretty picture.

The unlimited optimism of the time quickly turned into a climate of fear. Investors suddenly wanted to see revenues and profits. It changed everything. Should someone publish such a list today, it would have a similar effect. We’ve simply forgotten that start ups burn cash, and while many things are cheaper, the fuse has just been lengthened a bit.

Another thing we seem to forget is that free communications systems fill up with spam. It’s estimated that 70% of all email is robot-generated spam. Whenever a new social communications hub is created we think that this time it’ll be different. As a social networking system matures it attracts trolls and starts to fill with spam. It’s always worked that way.

If your company is marketing to a free (non-subscription) social network, it’s likely the audience is filled with robots and spam accounts. Free access to a social network lowers barriers to growth, but it also creates a fertile ground for gaming the system.

Recently I read that 80% of mobile apps are used only once. That seems like a high number until you remember Sturgeon’s Law. This law states that 90% of everything is crap. In light of that, 80% is actually an excellent number. The other thing this should tell you is that as the ecosystem of apps matures it will revert to the norm. That means the number of apps used only once is more likely to be headed toward 90% than 70%.

If an app store has 1 million apps, 900,000 of them are crap. That leaves 100,000 that might be useful. That’s actually a pretty big number. Some say that software is going to eat everything. It’s certainly going to try and eat everything. But despite the brilliance of the young engineers writing this ravenous software, 90% of what they produce is going to be crap. It’s easy to forget when everyone’s smiling, optimistic and sure that their new technology is going to fundamentally change the way we do this or that.

It might be more helpful to look at tech start ups as though they were a slot machine programmed to take your money 90% of the time. Some can afford to play games with those odds, most can’t.

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I Like to iWatch

For some reason we're looking for a computerized wrist watch. I guess it's because everyone, at least before smart phones, used to buy a watch. The market for wrist watches appears to include just about everyone, but good quality watches are rarely replaced. It's becoming a niche market steeped in nostalgia.

A watch is for telling time. A computer isn't necessary for that function. No one needs an iWatch to tell time. The current networked wearables are small feature-reduced smart phones that can be strapped to the wrist. Not that phones are still telephones.

The etymology of the word “watch” isn't entirely clear, but it seems to have something to do with a schedule for keeping watch, for instance on the deck of ship. An iWatch would be a device for keeping an eye on the wearer. The schedule can be discarded because it's always on, although the batteries need to be recharged now and then. “Wearable” means attached via a strap or some other means–it's a device not meant for the hand or the pocket.

These new devices, if they actually appear, are personal data collection devices that will send information for analysis to a personal or feudal cloud. The devices themselves will have limited read-out capability. They are sensors. They're meant to suck in data, not to display it. And once it's “in,” there's little chance it will remain private.

 

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Yes We Can Can

It took listening to Jesse Thorn's Bullseye to remind me of the greatness of The Pointer Sisters. The song “Yes We Can Can,” written by Allen Toussaint, was the hit single from their first self-titled album in 1973. When I listen to it today I can hear echoes of the time, the song coming out of transistor radios, car radios and television sets. Richard Nixon had been re-elected, the Viet Nam War continued on, Pink Floyd released “Dark Side of the Moon,” E.F. Schumacher published “Small is Beautiful,” Watergate began to heat up, the Skylab space station was launched, the American Psychiatric Association removed homosexuality from its DSM-II and the Endangered Species Act was enacted. Even in the face of the rising backlash against the counter-culture 60s, that song captured something of the strong optimistic spirit of those times.

The “Yes We Can” theme was famously used in Barack Obama's 2008 presidential campaign. Given the political battles that have unfolded in the interim, we look back on that sentiment as naive. From this vantage point we're singing more about going it alone than moving forward together.

Faced with global warming and the sixth mass extinction event, it's difficult to see how we can alter the course of the biosphere through uncoordinated individual action. Actually, that's how we got ourselves into this mess. We act at the level of species whether we intend to or not.

Beyond “Yes We Can” might be “Yes We Can Can.” Beyond the scientific observations and the rhetorical hammers is a groove that shows us something about the kindness that we can give.



 

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